Formerly called swim21, SwimMark accreditation is Swim England’s quality standard for clubs. It recognises high standards of governance, sustainability and effectiveness.
Any affiliated Swim England club can apply for the accreditation, regardless of size or the disciplines they deliver. There are three modules clubs can aspire to: SwimMark Essential Club, SwimMark Network, and SwimMark Performance.
SwimMark Essential Club
This is the primary module for clubs, helping them to achieve good governance, grow membership, develop volunteers and ensure the activities are sustainability and in line with the club objectives. It is accredited every two years. Trowbridge ASC is a SwimMark Essential Club.
This module encourages clubs to work collaboratively across a localised area. This approach helps athletes to maximise their potential and be retained in the sport. It also increases volunteer opportunities and helps to raise the standards of teaching and coaching.
The Network accreditation lasts for two years and consists of three elements: a development plan, a training needs analysis and a signed terms of reference.
A club must achieve the SwimMark Essential Club accreditation before it can become a SwimMark Network member. Trowbridge ASC is a SwimMark Network accrediated club and works closely with TeamBath AS.
The Performance module provides a benchmark for clubs coaching and developing high-level athletes across the four sports (swimming, diving, water polo and synchro). Clubs need to demonstrate that athlete pathways, the physical environment, quality coaching practices and support services are all in place for athletes to reach the pinnacle of their aquatic sport. Performance standards are measured by England Programmes. Depending on the discipline, there are a range of elements to complete to attain the Performance level. Once achieved, the accreditation will last for two years.
Clubs must have achieved SwimMark Essential Club and be actively engaged with SwimMark Network accreditations to achieve the Performance accreditation.